Wilderton

When an emerging brand like Wilderton decides to shake up an industry, they turn to Curate & Co to get the word out.

When Wilderton set out to open the nation's first dedicated non-alcoholic tasting room and distillery, they partnered with Curate & Co to share the groundbreaking milestone with top-tier press. Curate & Co. spread the word, securing coverage in top publications like Food & Wine, People, Forbes, Eater, The Oregonian, and more. To truly grasp the importance of this opening, Curate & Co produced a three-day media trip to Hood River, OR, bringing lead beverage and travel writers from across the country to experience Wilderton firsthand. If you think this brand is changing the industry, you would be correct.

Public Relations

Event Production

The Press

  • “I have worked with multiple PR agencies over the past several years with Wilderton, and have NEVER had the unique combination of strategy, execution, and enjoyment working with the Curate & Co team. They are small enough to make us feel like their only client while also having the relationships to deliver notable media results and events. For our recent national media event the level of planning and delivery for every imaginable, and some non-imaginable, details were covered without prompt or drama. Amanda, Nicole and their team are a very bright spot on our agency roster!”

    —Brad Whiting, Wilderton CEO and Co-Founder

  • “Amanda, Nicole, and the whole Curate team set a very high bar for PR agencies . . . Recently they coordinated a complex media trip involving numerous vendors and venues and writers from around the country. The event went swimmingly; all of the writers left with a deepened respect for our brand, and we received many unsolicited comments about how impressed they were with Curate specifically. It was a testament not only to their top-notch event production skills, but to everything that sets them apart generally: the thoughtfulness, care, and precision of their work. Beyond this, they are a delight to work with and I always look forward to meetings and opportunities to spend time with them in person.”

    — Seth O’Malley, Wilderton Co-Founder and Head Distiller